Product design is basically the Creation and development of objects that meet human needs and improves standards of living, finding solutions to everyday´s problems and making life easier and more attractive through research and inspiration.
Is the combination of words, colours and shapes used to communicate a new concept that will help a company succeed. In other words, smart ideas that communicate a clear message.
For my custom made pastel pencils portraits, I apply the same rendering techniques learned during my car design years in Turin (Italy). This technique has been used until the introduction of computer software in the design industry and its natural and soft degradations of colours and detail allows a realistic and warm image.